• Your startup pitch deck: A slide by slide overview

    Guest blogger David Ehrenberg is the founder and CEO of Early Growth Financial Services, an outsourced financial services firm that provides early-stage companies with accounting, finance, tax, valuation, and corporate governance services and support. He’s a financial expert and startup mentor, whose passion is helping businesses focus on what they do best. Follow David @EarlyGrowthFS.

    If I had a dollar for every time someone asked me how to create a pitch deck or …

  • 4 metrics to track when raising capital for your SaaS company

    To keep your SaaS company on course for growth, it’s important to figure out what success looks like.

    Determining the right metrics—and monitoring them diligently—can give you a lot of useful information and help you make the right decisions for the future of your company. But that’s not all. If you are in the process of raising capital, you can almost be certain that investors will want to know the trend and performance of these metrics. 

    Here are four …

  • 5 key areas to address in your SaaS customer agreements

    Guest blogger Michael Schneider is a lawyer who assists software and internet companies with business transactions involving content or technology. Mike's practice ranges from helping clients negotiate day-to-day contracts with customers and suppliers, to consulting clients on complex intellectual property ownership and infringement issues. Follow Mike's posts at the Law of Startups.

    As a transactional lawyer working with startups, a large part of my practice is …

  • How the lower cost of innovation changed everything

    Over the past decade, starting up a tech business has gotten much cheaper. Servers and other hardware are now available on a SaaS basis, allowing you to pay as you go for what you need. Thanks to the increased availability of APIs and SDKs, you don’t have to code everything from scratch, allowing you to speed up your development cycles. New tools and communities are making it easier to launch businesses collaboratively.

    The cost of innovation has decreased tenfold and the speed of …

  • Convertible debt: what it is and how it works

    Guest blogger David Ehrenberg is the founder and CEO of Early Growth Financial Services, an outsourced financial services firm that provides early-stage companies with accounting, finance, tax, valuation, and corporate governance services and support. He’s a financial expert and startup mentor, whose passion is helping businesses focus on what they do best. Follow David @EarlyGrowthFS.

    Founders often have questions about how to use convertible debt as part of their …

  • Lighter Capital’s guide to funding for growing technology companies

    What’s the right capital raising strategy for your business – Venture Capital? Revenue-based financing? Bank loans? At Lighter Capital, we spend lots of time talking to growing technology companies about what funding options and overall funding strategies make the most sense for them. So we decided to put together a comprehensive guide to help you think more strategically about the fundraising process. 

              Download Now!

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  • 5 steps to raise capital from angel investors

    After developing your MVP (minimum viable product), many startups need outside funding to get to the next phase. For example, you may need it to refine your product, or you may need it to launch the product and gain traction. 

    The common approach for entrepreneurs is to seek capital from banks and/or venture capitalists at this stage. Unfortunately, banks are unlikely to offer loans to startups without collateral, and venture capitalists rarely invest in companies that haven’t …

  • 40% rule for SaaS companies: How are our clients doing?

    Recently investor Brad Feld published a much-discussed post on the 40% rule for healthy SaaS companies. In a nutshell, this rule of thumb is a blend of the two important metrics in SaaS businesses: growth and burn.

    More importantly, is your growth is outpacing your burn?

    The 40% rule is that your growth rate + your profit should add up to 40%. So, if you are growing at 20%, you should be generating a profit of 20%. If you are growing at 40%, you should be generating a 0% profit. If …

  • Lighter Capital provides $300,000 to Building Energy with foundation for growth

    For managers and owners of buildings, increasing energy efficiency through upgrades and redesigns can lead to significant cost savings, but it can be challenging to figure out which improvements to make and what the return on those improvements will look like.

    Building Energy, headquartered in Portland, Oregon, has developed a solution. Its innovative cloud-based data platform reveals how buildings operate and how they can be designed and improved to make them greener and more …

  • Take the money or run? 3 reasons to take VC money and 3 reasons not to

    When your company is poised for exponential growth, you may have a shot at convincing venture capitalists to take a gamble on you, your team, and your product.

    But should you go down a VC-backed path when offered the opportunity? What are the advantages and disadvantages of taking venture capital? Some entrepreneurs take the VC plunge and others are nervous about sharks in the water—loss of control and a significant equity dilution are two elements that scare away many …