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What Is Dark Data and How Does It Affect Your SaaS Business?
Dark data is a term you'll be hearing more about as AI analytics continue to evolve. In this story, we'll take a look at how dark data affects your SaaS.
4 Ways to Protect Your Business From Wage and Hour Lawsuits
Wage and hour lawsuits are on the rise: up 417% over the past 10 years. For business owners trying desperately to comply with the Fair Labor Standards Act (FLSA) laws, noncompliance is no longer enough.
How to Build a Digital Marketing Roadmap for Your Startup
Developing a marketing roadmap for your startup is essential to help you plan and direct your business content and campaigns. Read more here.
How Revenue-Based Financing and Venture Capital Funding Work Together
Beyond extending access to non-dilutive funding, Lighter Capital believes in building long-term relationships with entrepreneurs and venture capital (VC) investors. Our model thrives on collaboration with startup founders and with VCs.
What Is the Working Capital Turnover Ratio and How Is It Calculated?
The working capital turnover ratio is an efficiency metric that measures how efficiently a business turns its working capital into increased sales numbers.
How to Build a Customer Success Team (And When to Scale)
When to build a customer success team is a big question for many growing startups. Obviously, happy customers are key to business sustainability and growth.
How to Improve Scalability in Cost Structure
To improve scalability in cost structure, we first need to understand what cost structure is and how it might affect the scalability of a business.
What to Do If Your SaaS Business Has Long Sales Cycles
A long sales cycle can feel like agony for your SaaS business, but these long sales cycles are just a part of doing business and and closing bigger deals.