The Startup Finance Blog

Raising capital? Investors want to see where your startup is headed and how their investment will help. Build your financial projections based on the following principles, and you will be on your way to telling a solid financial story.

For SaaS startups, there are two sides of annual paid upfront payments and multi-year contracts. Should you get clients to pay you for the year upfront, or sign them to multi-year agreements? Here's what to keep in mind as you scale your startup.

It’s easy to get distracted. Fortunately, focus timers can help. A focus timer breaks the day into work sprints, separated by short breaks. Here we review two focus timer apps — Bear Focus Timer and the Forest app — and explain how they can help you be more efficient with your day.

How to keep existing customers is a pressing issue for all companies, but especially for SaaS companies whose business model is built on long-term subscription services. Here you'll learn the dynamics of switching costs and how to promote customer retention.

Team failure starts with a lack of trust, which leads to a fear of conflict between team members. Here's why and how to overcome this team dysfunction using the power of good conflict.

Women are creating some amazing companies these days — taking exciting, new ideas to market and snapping up VC funding in the process. Here are five to follow in 2019 — entrepreneurs who are blowing it out of the water and will only continue to impress.

Next to deciding to start a business of your own, how you will fund its growth might be the biggest financial decision you will make. With that in mind, here are a few pointers to help you mentally prepare for the fundraising journey that lies ahead.

The most practical way to store and share files is to use a cloud storage provider, but not all cloud storage services are equal. In this article, we compare the 5 most popular cloud storage providers and explain how to choose the best option for your business.