Find a Topic

Categories

total addressable market tam

What is Total Addressable Market (TAM) and How to Calculate It

Before entering a new market, startup founders often ask, “What is Total Addressable Market (TAM) and how is it calculated?” Here you'll learn what TAM is and how it’s used.

how to measure churn

How to Measure Churn: Net Revenue Retention vs. Gross Revenue Retention

Churn is a critical metric that will need constant measurement. Moreover, Net Revenue Retention (NRR) and Gross Revenue Retention (GRR) are two of the most important calculations to make when it's time to measure churn in your startup - here's where to start.

daily active users

Daily Active Users (DAU) vs. Monthly Active Users (MAU): How to Calculate Active Users for Your SaaS Startup

DAU (daily active users) and MAU (monthly active users) are some of the key SaaS startup metrics you need to know. We look at what they mean and how to calculate them.

Make Your Business Stand Out Leveraging Points of Difference

How to Make Your Business Stand out From the Crowd by Leveraging Your Point of Difference

If you want to make your business stand out from the crowd, you need to think about your point of difference - what you do better than the competition.

SaaS Free Trial Conversion Rates

How to Improve SaaS Free Trial Conversion Rates

If you’ve decided that free trials are the right move for your business, it’s important to strategize how to best improve your SaaS free trial conversion rates.

brand style guide

6 Tips for Creating a Style Guide for Your Brand

These 6 tips for creating a style guide for your brand will ensure brand consistency across all collateral your clients and customers see from your business.

SaaS Website Best Practices

SaaS Website Best Practices to Increase Customer Conversions

Are you looking to optimize your SaaS website? You need to have a good foundation in place before you start analyzing and testing for higher conversions.

Startup Valuation Methods

Startup Valuation Methods: How to Calculate the Value of a Startup

Understanding how to calculate the value of a startup and the different startup valuation methods is essential for entrepreneurs to learn.