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Delinquent Churn

What Is Delinquent Churn and How to Reduce It

Delinquent churn is the loss of customers due to payment problems, usually delinquent credit cards on file. Here we discuss the various tactics SaaS companies can take to reduce delinquent churn.

Net Promoter Score (NPS)

Net Promoter Score: What is a Good NPS Score and How to Calculate It

We take a look at Net Promoter Score (NPS) - a key metric for SaaS companies to measure customer satisfaction and gauge business growth - explaining what a good NPS score looks like, and how to calculate it.

Backup Mobile Devices to Keep Your iPhone, iPad and Android Data Safe

Backup Mobile Devices to Keep Your iPhone, iPad and Android Data Safe

Should you lose your Android device, iPhone or iPad – or it abruptly dies and isn’t recoverable – backups ensure this is only a minor inconvenience. Here’s how to backup your iPhone, iPad and Android mobile devices.

How to Raise a Series A Round from Venture Capital Investors

How to Raise a Series A Round from Venture Capital Investors

Raising a series A round of funding from venture capital investors is a long and stressful process, but if your startup needs funding, this is what you can expect.

Content Marketing Manager

How to Know When It’s Time to Hire a Content Marketing Manager

In the early stages of a business, your marketing manager will probably oversee all content marketing. But as your business grows, you should consider hiring a content marketing manager.

How to Raise Money Angel Investors

How to Pitch to Investors and Raise Angel Money

Part 5 in our series on how to think about your startup at different stages of growth discusses how to pitch investors and raise angel money.

How to Choose PR Firm

How to Choose the Right PR Firm for Your Startup

One of the most important things about being an entrepreneur is getting the word out. Hiring a PR firm is essential. This article outlines how to maximize the chances of a perfect match and choose the right PR firm.

Translation and Localization Tips for Startups

Going Global: Translation and Localization Tips for Startups

As your startup grows, you may want to increase your reach internationally. This requires you to localize your website, your promotional material, and your sales platform. Follow these translation and localization tips, so your startup can get off on the right foot in foreign markets.