Find a Topic
Categories
- Accounting & Taxes
- Client Spotlight
- Deal roundup
- Events
- Startup Finance
- How To
- Industry Trends
- Lighter Capital News
- Loans and Debt Financing
- Metrics
- Opinion
- People & Culture
- Productivity & Management
- Revenue-Based Financing
- Scaling Your Startup
- Startup Interviews
- Startup Law
- Valuations
- Venture Capital
- Webinars
- Angel Investors
- Bank Debt
- Bootstrapping
- Convertible Debt
- Equity Financing
- Startup CEO Corner
- Preferred Stock
- Product Reviews
- Marketing & PR
- Business Book Reviews
- Security & Privacy
Client Spotlight,Startup Interviews
Startup Interview: Q&A with Matt Moody, Founder and President of Bellwethr
We caught up with Bellwethr Founder and President, Matt Moody, to learn a little more about how his startup helps tech companies stay on track with growth and customer satisfaction.
Client Spotlight,Marketing & PR
How BombBomb Successfully Markets to Both Niche and General Audiences
There are a number of SaaS strategies you can consider in crafting your message to reach two or more audiences at the same time. Here’s how to market to both a niche and a general audience.
Client Spotlight,Scaling Your Startup
Why Niching Down Can Elevate Tech Startups to New Revenue Heights
Founders of fast-growing tech companies sometimes struggle with where to focus their offering. Is it better to cast a wide net to a large general market or to create more targeted products that will attract buyers in a specific niche? Here's why niching down can elevate tech startups to new heights.
Client Spotlight,Startup Finance
The Art of Growing a Sustainable Tech Business
Matching a startup’s growth to the receptivity of the market instead of to the demands of ROI-hungry funders is a good way to set up a sustainable — or “lifelong” — tech business.
Client Spotlight,Startup Interviews
Founder Spotlight: Q&A with Joe Floyd, Founder and CEO of InsureSign
Lighter Capital caught up with Joe Floyd, founder and CEO of InsureSign, to ask a few questions about how this exciting company finds success.
How Visible.vc Got Startup Funding in 15 Days
Preuss joined Lighter’s Chief Investment Officer, Allen Johnson, for a recent webinar in which they compared notes about VC funding and debt financing (including Revenue-Based Financing or RBF), and talked about the best way to prepare for a funding search.