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what is channel sales

What is Channel Sales and How is it Different Than Direct Sales?

In this article, we take a look at the difference between channel sales and direct sales strategy - and what to think about when you're launching your startup.

SaaS sales

An Intro to SaaS Sales: Sales Cycles, Commission Rates, Models, and Metrics

Thinking about your SaaS startup? Here's an introduction to the SaaS sales cycles, commission rates, models, and metrics you'll need to know about.

blitzscaling book review

Book Review – Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies

In this business book review, we look at Blitzscaling, in which authors Reid Hoffman and Chris Yeh discuss "The Lightning-Fast Path to Building Massively Valuable Companies."

what is a strategic alliance

What Is a Strategic Alliance and Should You Form a Horizontal or Vertical Alliance?

Forming a partnership with like-minded businesses is called a “strategic alliance," but what is a strategic alliance and what's the difference between horizontal and vertical alliance? We explain everything you need to know about such partnerships.

positive cash flow

6 Tips to Generate a Positive Cash Flow for Your SaaS Business

What is cash flow positive, why is it so important and what strategies exist to speed up the process to generate a positive cash flow for your SaaS business?

Chatbots

How Chatbots Work as Digital Marketing Funnel Automation Tools

In this blog article, we take a look at how to use chatbots as part of your marketing funnel. Whether you love them or hate them, the results are too good to ignore.

Make Your Business Stand Out Leveraging Points of Difference

How to Make Your Business Stand out From the Crowd by Leveraging Your Point of Difference

If you want to make your business stand out from the crowd, you need to think about your point of difference - what you do better than the competition.

SaaS Free Trial Conversion Rates

How to Improve SaaS Free Trial Conversion Rates

If you’ve decided that free trials are the right move for your business, it’s important to strategize how to best improve your SaaS free trial conversion rates.