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SaaS Startups Should Build Software Integrations with Partner Companies

Why SaaS Startups Should Build Software Integrations with Partner Companies

Having to use multiple pieces of software can slow and inhibit business. The solution is more connectivity, or in SaaS terms, integrations. Here are four reasons SaaS startups should build software integrations with complimentary companies.

Niching Down

Why Niching Down Can Elevate Tech Startups to New Revenue Heights

Founders of fast-growing tech companies sometimes struggle with where to focus their offering. Is it better to cast a wide net to a large general market or to create more targeted products that will attract buyers in a specific niche? Here's why niching down can elevate tech startups to new heights.

The Two Sides of Annual Paid Up Front and Multi-Year Deals for SaaS

The Two Sides of Annual Upfront Payments and Multi-Year Contracts for SaaS

For SaaS startups, there are two sides of annual paid upfront payments and multi-year contracts. Should you get clients to pay you for the year upfront, or sign them to multi-year agreements? Here's what to keep in mind as you scale your startup.

How Switching Costs Can Help Build Revenue

How SaaS Adoption and Switching Costs Drive Revenue Growth

How to keep existing customers is a pressing issue for all companies, but especially for SaaS companies whose business model is built on long-term subscription services. Here you'll learn the dynamics of switching costs and how to promote customer retention.

How to Grow Your SaaS Pricing

SaaS Pricing Models and Strategies to Help Your Startup Grow

Startups must be alert for when to begin adjusting prices to take advantage of a higher value proposition. So, how do you adjust your pricing as your business grows? Here are a few different options.

Lighter Capital Client Perks

Introducing Client Perks: Business Tools for Scaling Your Startup

With our Client Perks program, you can put our funding to good use and save money on powerful business tools and services — marketing, sales, HR, finance, and accounting solutions — needed as you embark on your next phase of growth.

7 Ways Entrepreneurs Can Build a Network

A thriving community is out there just waiting for you to build it. Here are some ideas of ways entrepreneurs can build a network.