How to Attract Investors with an Irresistible Story that Makes Your Company Shine
If you’re an avid reader of The Startup Finance Blog, you should know by now what financial metrics and growth metrics to focus on in your startup, and how to create solid financials projections. Once you’re mentally prepared for fundraising and armed with the right documents that show you’re on top of your game and properly managing your business finances, you’ll still need to attract investors by telling a great story. Your initial encounter with an investor or lender may c