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SaaS Software, Inc. Announces Agreement with Lighter Capital

PRESS RELEASE

DALLAS – September 4, 2013 – SaaS Software, Inc. (SSi), a leading developer of custom business IT solutions and mobile software applications for a range of industries, today announced an agreement with Seattle-based Lighter Capital to obtain Revenue-Based Financing resources to expand its business strategic goals. The financing will be used to grow all aspects of the SSi business – from product design and engineering to sales and marketing.


“Our business is accelerating with the roll-out of several new software applications,” said George T. Gundling, CEO of SSi. “Lighter Capital is the perfect fit for SSi as the firm’s Revenue-Based Financing will allow us to continue developing our applications with expanded resources.“


Revenue-Based Financing (RBF) from Lighter Capital fosters the rapid growth of businesses like SSi, in return for a small percentage of future years’ revenues. This unique model provides small businesses a financing option that offers no dilution, no loss of control, and no fixed repayment schedule.

“With this type of financing, we’ve avoided the rigidity and confinement of traditional bank financing and the ownership dilution from an equity investor,” added Gundling.


“We are thrilled by the addition of SSi to our RBF investment portfolio,” said BJ Lackland, CEO of Lighter Capital. “The company has a proven history of solid growth and its expansion into new verticals brings tremendous opportunity. The future is extremely bright for SSi and we’re honored to be their financing partner through the company’s next phase of growth.”


About SaaS Software, Inc.

Founded in 1999, SaaS Software, Inc. is a privately held Texas Corporation headquartered in Dallas, TX. SaaS Software, Inc., (SSi) consistently delivers proven profit-driving IT solutions “Powered by SSi™” enabling its clients to drive new revenue, gain competitive advantage and capitalize on business opportunities. In 2008, George Gundling, former PepsiCo and Frito-Lay senior technology executive, assumed leadership as President and CEO. SSi develops and supports custom business solutions and commercial web-based and mobile software applications for companies in the healthcare, telecommunications and mobile, transportation, financial services, and consumer products industries.


To learn more about SSi, visit their website: http://www.poweredbyssi.com/

Lighter Capital is the pioneering leader in founder-friendly, non-dilutive financing. Since 2010, we have provided hundreds of millions in funding to over 500 US, Canadian, and Australian tech companies. Founders achieve success on their terms with our tech-enabled financing because it has no hidden fees, equity, warrants, or covenant requirements. The application process takes minutes and requires no pitch deck. Beyond financing, our “more than money” benefits provide founders with access to invaluable connections within the Lighter Capital Community, resources, and product discount opportunities. For more information on Lighter Capital, please visit https://www.lightercapital.com. To apply for non-dilutive financing, please go to https://www.lightercapital.com/apply/.

About Lighter Capital

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Bri Baird

Marketing at Lighter Capital

prinquiries@lightercapital.com

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