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Boston-Based eCommerce Management Agency Secures Non-Dilutive Funding to Expand Business


Channeled, Inc. is a leading eCommerce brand and channel management agency that combines sophisticated proprietary and industry-leading technology with experience-driven expertise to deliver full channel management for multi-channel direct-to-consumer brands.

Channeled recently raised Revenue-Based Financing to help accelerate hiring and investment in tools and services offerings.

“Our business is growing quickly, and we’re excited to partner with Lighter Capital to help us speed up our vision of helping direct-to-consumer eCommerce brands compete across marketplaces and DTC channels” said Andrew Hurley, Co-founder of Channeled. “In addition to services and hiring we are able to dedicate more resources to our proprietary in-house data analytics platform that provides interactive, intuitive, and action-oriented information on marketplace performance.”

Revenue-Based Financing from Lighter Capital promotes the swift growth of small businesses like Channeled, in return for a small percentage of future year’s revenue.

“Lighter’s financing model aligns perfectly to this stage of our growth story,” said Matt Helming, Co-founder of Channeled. “Lighter understands financing companies like ours. We’re very excited to accelerate our growth - looking forward to additional successive financing rounds from Lighter - especially because we can avoid both the dilution and disruption to our business associated with raising typical equity-based financing and also because we can continue to grow with a trusted partner.”

About Channeled, Inc.

Founded in 2017 by Matt Helming and Andrew Hurley, Channeled is an eCommerce Management Agency and Channel Manager for brands, focused on marketplaces and DTC channels for digital-first companies. Channeled built a proprietary insights platform, and works with brands to maximize multi-channel performance through optimization, ad management, branding, product strategy, operations, and more on online marketplaces like Amazon, Walmart, and beyond. Channeled also offers custom data solutions and data-as-a-service, and through its 360 program, fully manages Shopify stores including development, marketing, and operations.

To learn more about Channeled, please visit

Lighter Capital is the pioneering leader in founder-friendly, non-dilutive financing. Since 2010, we have provided hundreds of millions of dollars in over 1,000 rounds of financing to U.S., Canadian, and Australian tech companies. Founders achieve success on their terms with Lighter’s tech-enabled financing which has no fees and does not require the company to give up equity. The application process takes minutes and requires no pitch deck. Beyond financing, Lighter’s “more than money” benefits provide founders access to invaluable connections within the Lighter Capital Community, resources, and product discount opportunities. Learn more and apply at

About Lighter Capital

For More Information

Bri Baird

Marketing at Lighter Capital

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