Why SaaS Startups Should Build Software Integrations with Partner Companies
A unique feature of SaaS solutions is their tendency toward very specific functionality — trucking dispatch management, for example, or leveraging video messages. It’s common for SaaS solutions to be narrowly targeted, embracing limitations that can create a challenge for customer satisfaction and company growth. Yet these limitations also present an exciting opportunity for creative partnerships. Joining forces with partner SaaS companies to offer software integrations with