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How to Fund Working Capital in a Crunch

  • Writer: Stephanie Pflaum
    Stephanie Pflaum
  • 3 hours ago
  • 5 min read

Most startups don’t fail because they run out of great ideas — they fail because they run out of cash. Even high-revenue startups can hit cash-flow crunches when payments come in slowly, growth investments outpace bank balances, or expenses spike unexpectedly.


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What do you do when you’re low on working capital to keep the lights on, the engineers paid, and your growth engine humming?


Raising equity to fill these short-term gaps doesn’t make sense — it takes too much time and costs too much in the long-run. A loan to fund working capital is usually a far better solution.


TL;DR

  • The article explains five non-dilutive financing options for startups facing working capital shortfalls.


  • These options include Revenue-Based Financing (RBF), Lines of Credit, Invoice Financing & Factoring, Inventory or Purchase Order (PO) Financing, and Customer Prepayments & Annual Contracts.



What’s a Working Capital Loan?

A working capital loan is a short-term loan used to finance day-to-day operations — not long-term investments like infrastructure or acquisitions. Think of it as the bridge between “bills due today” and “revenue coming tomorrow.”


When to use it
  • Smooth out cash-flow gaps

  • Fund near-term growth investments without giving up ownership or control

  • Avoid raising equity when valuations are low

  • Push out runway without taking on longer-term debt obligations


A working capital loan is used to fund daily operating expenses in the short term — NOT long-term assets or growth initiatives.


That distinction is crucial. You wouldn’t use a working capital loan to buy a factory, but you would use it for payroll, marketing, inventory, or vendor payments.


Typical loan characteristics
  • Term: 6–24 months

  • Repayment: Weekly or monthly

  • Cost: Higher than long-term debt, lower than the cost of equity dilution

  • Use cases: Cash-flow coverage, operational runway, smoothing seasonality


Working capital loan qualifications

Lenders typically review:

  • Revenue consistency (recurring revenue preferred)

  • Gross margins

  • Operating expenses and cash burn

  • Bank statements and cash flow trends

  • Payment history and credit scores


Fintech lenders may use real-time revenue data, integrating with accounting tools or payment processors. This has expanded access significantly compared to traditional banking channels and it speeds up the approval process, so you get cash in your account quickly.


Pros and Cons of Working Capital Loans

Advantages

  • Fast approval

  • Predictable payments

  • Allows founders to defer equity raises until valuations improve

  • No dilution

  • Good for companies working to scale efficiently


Drawbacks

  • Short-term repayment pressure

  • May require collateral or PGs

  • Higher cost of capital than long-term debt

  • Not a good fit for pre-revenue startups


5 Financing Options for Funding Working Capital

As mentioned earlier, working capital loans should be used to fund short-term operational expenses — not fixed assets or long-term growth investments.


Some types of working capital loans, like revenue-based financing, can be structured to support and align with longer term growth strategies. So, if you’re planning on making key hires or expanding your sales and marketing capabilities, RBF may still be a great option.


Below are five equity-free financing options for growing startups that need to fund working capital.


1. Revenue-Based Financing (RBF)

Revenue-based financing provides an upfront investment that a startup repays either as a fixed percentage of monthly revenue or in fixed monthly payments, until a predetermined repayment cap is reached. RBF is ideal for SaaS, subscription products, and businesses with predictable revenue streams.


Why founders like it
  • Payments can flex with revenue (softens the blow during slower months), or they can have a fixed repayment schedule when structured as a term loan

  • Can be obtained without collateral or personal guarantees

  • Fast underwriting for recurring-revenue businesses

  • Good ROI on growth investments


The deeper mechanics

RBF providers underwrite primarily on:

  • Monthly recurring revenue (MRR)

  • Customer retention and concentration metrics

  • Gross margin

  • Predictability of future revenue streams


Considerations
  • Cost of capital can be higher with shorter term length compared to long-term (3+ years) RBF loans.

  • Works best for companies with steady revenue and reasonable cash burn.



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2. Lines of Credit

A line of credit works like a refillable bucket of capital your startup can dip into when needed. It’s similar to a credit card but often with higher limits and lower rates, which allows your startup to borrow, repay, and re-borrow funds up to an approved limit.


When it’s ideal
  • Seasonal business fluctuations

  • Cash-flow smoothing

  • Emergencies (the "customer-paid-late-again" special)


How it works

Banks generally require:

  • Stronger financial history

  • Positive cash flow

  • Some collateral or personal guarantee


Considerations

Fintech lenders have democratized access somewhat, but underwriting standards remain much stricter than RBF. A line of credit is a great financial tool to have, if you can get approved for one.


3. Invoice Financing & Factoring

If you’re a B2B startup and you’re waiting 30–90 days (or, let’s be honest, forever) for customers to pay, there are two ways to use your unpaid invoices to fund working capital.


  • Invoice financing: You borrow against an unpaid invoice.

  • Factoring: You sell the invoice at a discount to get cash immediately.


Why founders use it
  • Unlock cash stuck in accounts receivable

  • You needed cash, like, yesterday

  • Approval is based more on customer creditworthiness than yours


Considerations
  • These loans can be expensive (20 to 40% more than the face value of the loan), and predatory lending is common with little regulatory oversight in this space.

  • Requires clean invoicing and dependable customers.


4. Inventory or Purchase Order (PO) Financing

Cash gets trapped in different places depending on your business model. For SaaS, it’s typically payroll and growth spend. For e-commerce, retail, CPG, or wholesale? It’s inventory. Lots of it. Sitting in warehouses like glamorous, expensive paperweights.


Inventory and PO financing exist to free that trapped cash — so you can grow without draining your bank account every time you need to purchase inventory.


How it works
  • Inventory financing: A type of asset-based loan where a lender gives you capital to buy inventory, and the inventory itself serves as collateral. You repay the loan as the goods sell.

  • PO financing: When you have a confirmed customer order but you don’t have the cash to fulfill it, this type of financing funds the production of goods. Your customer pays the PO financier, who takes their fee and sends you the remainder.


Why founders use it
  • You don’t tie up cash in physical products.

  • You avoid turning down large orders you can’t afford to fulfill.

  • It preserves working capital for payroll, marketing, and operations.

  • Helps smooth a lumpy supply chain (seasonal spikes, sudden demand surges, long manufacturing lead times).


Considerations
  • Rates can vary but inventory financing is typically more expensive than a standard line of credit, because lenders take on more risk. Lenders look at sales velocity, SKU concentration, gross margins and more to qualify borrowers.

  • PO financing is typically more expensive than inventory financing. Approval is based heavily on your customer’s creditworthiness, not just your startup’s financials.


5. Customer Prepayments & Annual Contracts

Think of this as a loan your business gives itself. It’s a deceptively simple financing strategy: get customers to pay up front for annual or multi-year contracts.


Benefits
  • Zero dilution

  • Instant working capital, and no interest

  • Lower churn (customers with annual contracts stay longer)


Offering a modest discount (5–15%) for annual prepayment is common. SaaS companies with annual billing typically show stronger cash flow and higher valuations.




The Bottom Line

Don’t Trade Equity for Short-Term Liquidity

Every founder eventually faces the working-capital tightrope. Between revenue-based financing, lines of credit, invoice and inventory financing, and even an upfront payment strategy, you have a robust toolkit for funding working capital.


Non-dilutive capital isn’t just about preserving ownership—it’s about preserving optionality. The less equity you give up early on, the more control you have later when valuation and leverage truly matter.

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