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2024 B2B SaaS Startup Benchmarking Insights
Explore the latest SaaS benchmarking trends. We analyze private B2B SaaS startup revenue growth rates, salary costs, churn, and more.
7 min read


The SaaS Startup's Guide to Cash Flow Forecasting
Want make smarter decisions and secure your financial future? Master cash flow forecasting for your SaaS startup.
7 min read


SaaS Cash Flow Analysis Explained
Learn how to manage cash flow for your SaaS startup with our comprehensive guide that covers all the cash flow fundamentals.
9 min read


How to Improve SaaS Cash Flow
Learn strategies for improving cash flow in your growing SaaS business and circumnavigate the challenges of startup funding.
3 min read


What Is A Personal Guarantee On A Business Loan?
Don't risk your life's savings for a startup business loan! Learn about personal guarantees, and whether or not you have to agree to them.
4 min read


5 Tips for Surviving Startup Fundraising
Launching a business is hard, but fundraising may be the most brutal part of the process. Here are 5 strategies to help you endure.
4 min read


Creating Realistic Financial Projections for Your Startup
Follow these principles for building aggressive, yet realistic financial projections for your startup when raising capital from investors.
5 min read


How Debt and Venture Capital Work Together
Combining revenue-based financing and VC funding in a hybrid funding strategy has benefits for founders and investors.
5 min read


What Is Non-Dilutive Funding, and How Do You Get It?
Explore non-dilutive funding for your startup, find out how to get it, and learn to evaluate its cost and value.
9 min read


10 Strategies Founders Can Use to Minimize Ownership Dilution
Equity dilution is part of growing a successful startup. The name of the game is striking a balance between funding growth and preserving your ownership stake as a founder. Preventing dilution entirely isn’t realistic or even ideal, but it does pay to minimize it. Learn 10 strategies, from organic growth to negotiation, for minimizing excessive ownership dilution.
5 min read


The Founder’s Guide to Equity Dilution
Learn to navigate startup equity dilution with our easy-to-follow guide. We show you how equity dilution works and how to assess its costs.
10 min read


Why Don't All Startups Pursue Venture Funding?
Though VC funding can be the right fit for some startups, it’s important to ask yourself whether it’s the right fit for your startup.
6 min read


How to Raise a Series A Round
There comes a time in a startup's journey to success when entrepreneurs need to raise their first round of growth capital. When you first...
8 min read


What Are Debt Warrants and Are They Good For Startups?
We answer frequently asked questions about stock warrants, a common feature of venture debt deals with startups.
6 min read


SaaS EBITDA Margins and The Rule of 40
What is a good EBITDA margin for a SaaS startup, and what does the Rule of 40 tell you about your business? Get the answers here.
5 min read


Good Debt vs. Bad Debt: Know the Difference to Fund Your Startup Wisely
We’ve seen how debt can help and hurt a young startup. Learn how to recognize and avoid bad debt that could sink your startup.
6 min read


SaaS Gross Margin Benchmarks and How to Increase Yours
What's a good gross margin for SaaS startups? Compare yours to SaaS industry benchmarks and learn how to increase your profit margin.
5 min read


How to Calculate EBITDA Margin and What It Says About Your Financial Health
What is EBITDA margin, how is it calculated, and what does it tell you? Learn about this popular, alternative measure of profitability.
4 min read


Accounting for Cost of Goods Sold (COGS) in SaaS
SaaS startup financials often report cost of goods sold wrong, or don't account for it at all! Here's how to get it right.
5 min read


Gross Margin vs. Net Margin: Two Startup Profitability Calculations
How are gross profit margin and net profit margin different? Learn how to calculate each of them and why healthy margins are important.
5 min read
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