SaaS EBITDA Margins and The Rule of 40
What is a good EBITDA margin for a SaaS startup, and what does the Rule of 40 tell you about your business? Get the answers here.
top of page
- Aug 31
- 4 min
How to Calculate EBITDA Margin and What It Says About Your Financial Health
What is EBITDA margin, how is it calculated, and what does it tell you? Learn about this popular, alternative measure of profitability.
- Aug 29
- 5 min
Gross Margin vs. Net Margin: Two Startup Profitability Calculations
How are gross profit margin and net profit margin different? Learn how to calculate each of them and why healthy margins are important.
- Aug 16
- 5 min
How to Calculate and Improve SaaS Revenue Churn Rates
Smart strategic decisions require knowing how much revenue your customers are bringing in, and more importantly, how much is churning out.
- Feb 21
- 4 min
What Is Unit Economics in SaaS?
Taking a unit economics approach helps you steer your SaaS company in the right direction, with a focus on driving profit and growth.
- Jan 19, 2022
- 5 min
How to Calculate LTV to CAC Ratio for Your SaaS Business
The LTV to CAC Ratio shows how efficiently you're spending money to acquire and retain customers. Learn to calculate this key SaaS metric.
- Feb 18, 2020
- 3 min
Why a Low Customer Acquisition Cost (CAC) Isn’t Always a Good Benchmark
Is reducing your CAC the best way to increase your startup's profitability and likelihood of success? Not necessarily.
- Jan 7, 2020
- 7 min
Why Disqualifying Potential Customers is an Effective Business Growth Strategy
You probably pulled a face when you read the headline for this article. We all know it’s counterintuitive to be disqualifying potential...
- Oct 21, 2019
- 7 min
How to Build a Scalable SaaS Business
You can't scale successfully without cost scalability. Learn how to improve your cost structure and build a scalable SaaS business.
- Jul 10, 2019
- 5 min
6 Tips to Generate a Positive Cash Flow for Your SaaS Business
What is positive cash flow? Launching a SaaS startup can often mean a significant financial investment. Even for the hardiest of...
- May 13, 2019
- 3 min
What Is Scaling in Business and How Is It Different from Growth?
Many people use the words growth and scaling in business interchangeably, but there's a crucial difference. We explain.
- Mar 25, 2019
- 5 min
When and How Often to Raise SaaS Prices
Raising SaaS prices is the most effective way to increase revenue. When do you raise them and how do you do it? We've got answers.
- Mar 12, 2019
- 4 min
CAC Efficiency: How to Optimize Your SaaS Startup's Customer Acquisition Costs
What to impact your SaaS startup's profitability? Increase customer acquisition cost (CAC) efficiency. Here's how to do it.
- Aug 23, 2018
- 2 min
The Art of Growing a Sustainable Tech Business
Knowify had what many SaaS startups dream about: an offer of VC funding. But the project-management software company’s response was less...
- Jul 3, 2018
- 3 min
How to Measure and Improve Your Customer Acquisition Cost (CAC)
Measuring customer acquisition cost (CAC) is important for scaling a healthy SaaS startup. Learn how to calculate and improve CAC.
- May 11, 2016
- 3 min
3 Shortcuts to Avoid When Calculating Your SaaS Metrics
Creating your first financial model and defining the right set of SaaS metrics can be daunting, especially for early stage SaaS companies...
- Dec 10, 2015
- 3 min
How to Calculate Customer Acquisition Cost (CAC) Ratio
Learn how to calculate your customer acquisition cost (CAC) ratio so you can measure the effectiveness of your sales and marketing efforts.
APPLY NOW
bottom of page