If there is a single, essential factor for predicting the long-term survival rate of a SaaS company, it’s the churn rate. Even companies...

Creating your first financial model and defining the right set of SaaS metrics can be daunting, especially for early stage SaaS companies...

If you’re trying to raise money for your business, there are now many alternatives to VC funding, particularly for smaller tech...

Fundraising is tough. Make it easier by telling a good story about your startup's potential growth with your business metrics.

Average Revenue per Customer (ARPC), or per account (ARPA), reveals your most valuable products and services. Here's how to calculate it.

While most SaaS startups are focused on raising funds and optimizing growth, there’s an equally important area that many entrepreneurs...

Learn how to calculate Committed MRR (CMRR), an important forward-looking SaaS business metric.

You’re about to go knocking on doors to raise capital for your growing tech company, but do you know how to maximize your chances to...

It’s a ubiquitous trend in the world of software: service-based consulting companies transitioning to subscription-based SaaS product...

Potential investors want more than your P&L and financial projections - they want your growth story. Here's how to give it to them.

One of the most important SaaS metrics to track is monthly recurring revenue (MRR). Here's how to calculate it.

Our team just got back from Dreamforce 15 in San Francisco. At the conference, our CEO BJ Lackland participated in a session with Jason...

On Thursday, June 25, Jason Lemkin, Managing Director at Storm Ventures , and Aaron Ross, author of Predictable Revenue , joined our CEO...

So you’re ready to start developing a new product or service idea? That’s great, but how can you ensure that you actually will achieve...

The launch of something new is one of the most thrilling moments for entrepreneurs and future-focused companies. A new product or service...

When you’re talking to investors, they’re going to want to know a lot about your company: your pitch, your customers, the thinking...

Over the past decade, starting up a tech business has gotten much cheaper. Servers and other hardware are now available on a SaaS basis,...

Developing a revenue model for your business is perhaps the best way to get and keep your startup financially healthy. A well thought out...

Learn how to find your product-market fit and build the right product for the right market. We help you avoid the big reason startups fail.

Last Thursday, more than 500 people from the start-up community gathered in Washington State Convention Center downtown Seattle. They...