What is ARR (Annual Recurring Revenue) and How Do You Calculate It?
Learn best practices for calculating annual recurring revenue (ARR), a critical metric for SaaS businesses.
top of page
- Oct 15
- 7 min
SaaS Growth Strategies: 6 Examples from Startups That Scaled ARR
Consider the following SaaS growth strategies to increase your revenue and growth rates.
- Aug 6, 2022
- 4 min
Net Revenue Retention vs. Gross Revenue Retention
SaaS and subscription-based businesses rely on retaining and expanding customer accounts in order to achieve healthy, sustainable revenue...
- May 1, 2020
- 4 min
SaaS Revenues: Every Founder’s Accounting Nightmare
Only in your wildest dreams did you think you’d be booking customers left and right, but already within the first few months of your...
- Feb 12, 2020
- 7 min
How to Grow a SaaS Startup From $0 to $50 million ARR
Learn best practices for growing a SaaS startup from $0 to $50M in ARR, so you can build a winning business roadmap.
- Jan 2, 2020
- 6 min
How to Increase the Average Revenue per User (ARPU) of Your SaaS Product
As the SaaS market becomes more crowded and the cost of paid advertising increases, startups are beginning to think about the different...
- Oct 16, 2019
- 4 min
What to Do If Your SaaS Business Has Long Sales Cycles
A long sales cycle can feel like agony for your SaaS business. If it takes you six months, nine months, or a year to bring in each new...
- Mar 25, 2019
- 5 min
When and How Often to Raise SaaS Prices
Raising SaaS prices is the most effective way to increase revenue. When do you raise them and how do you do it? We've got answers.
- Mar 19, 2019
- 3 min
Why and How to Pursue Annual Subscriptions with Upfront Payments
Robust cash flow is a big deal for growing SaaS companies, as are ongoing client relationships. It’s savvy to get ahold of more of your...
- Mar 11, 2019
- 3 min
What Is Delinquent Churn and How to Reduce It
Credit cards are convenient for buying things online, yet there are a surprising number of ways they can fail. A card can reach its...
- Feb 25, 2019
- 3 min
SaaS Pricing: When to Use a Freemium Model
A freemium model for attracting new customers can be a good match for SaaS businesses. Freemium works by enticing a large volume of users...
- Feb 5, 2019
- 6 min
What Is Enterprise Sales and Why Is It Important for Your SaaS Business?
Once you’ve established the product-market fit for your SaaS startup, you’ll be spending a lot of time thinking about the sales model...
- Jan 27, 2019
- 6 min
SaaS Pricing Strategies for Fast-Growing Startups
Your initial SaaS pricing strategy can lead to a bright future or a failed startup. But like a product, pricing should get better with time.
- Jan 22, 2019
- 5 min
SaaS Average Contract Value (ACV) Explained
What is ACV and what's a typical ACV for a SaaS business? We explain average contract value, how to calculate it, and more.
- Dec 18, 2018
- 4 min
Why Niching Down Can Elevate Tech Startups to New Revenue Heights
Founders of fast-growing tech startups sometimes struggle with where to focus their offering. Is it better to cast a wide net to a large...
- Dec 16, 2018
- 4 min
The Two Sides of Annual Upfront Payments and Multi-Year Contracts for SaaS
So, you’ve made it through minimum viable product (MVP) stage and managed to convince a few clients to pay you for your product. Hooray!...
- Nov 14, 2018
- 5 min
How to Choose the Best SaaS Pricing Model for Your Startup
Once you’ve got a solid SaaS product to bring to market, it’s time for the next big step–choosing your optimal SaaS pricing model.
- Aug 30, 2017
- 2 min
Why Underpricing a Monthly Subscription Product Undercuts Future Revenues
Subscription models bring a new level of complexity — deferred revenue, monthly recurring revenue churn, customer churn — but it also...
- Jan 12, 2016
- 2 min
How to Calculate Average Revenue per Customer (ARPC) for Your SaaS Business
Average Revenue per Customer (ARPC), or per account (ARPA), reveals your most valuable products and services. Here's how to calculate it.
- Oct 9, 2015
- 1 min
How to Calculate Monthly Recurring Revenue (MRR)
One of the most important SaaS metrics to track is monthly recurring revenue (MRR). Here's how to calculate it.
APPLY NOW
bottom of page