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SaaS sales

An Intro to SaaS Sales: Sales Cycles, Commission Rates, Models, and Metrics

Thinking about your SaaS startup? Here's an introduction to the SaaS sales cycles, commission rates, models, and metrics you'll need to know about.

Inc 5000 List Lighter Capital

Lighter Capital Makes the Inc. 5000 List – Four Years in a Row!

We’re honored to be on the Inc. 5000 for the fourth year in a row! Huge hats off to our committed team members and the amazing 350+ startups we've funded to date!

organizational silos in business

Silos and Turf Wars: An In-Depth Look Into the Causes of Organizational Silos

Now that we’ve covered what organizational silos are and why they exist, it’s time for a more in-depth analysis of the common causes of organizational silos.

total addressable market tam

What is Total Addressable Market (TAM) and How to Calculate It

Before entering a new market, startup founders often ask, “What is Total Addressable Market (TAM) and how is it calculated?” Here you'll learn what TAM is and how it’s used.

how to measure churn

How to Measure Churn: Net Revenue Retention vs. Gross Revenue Retention

Churn is a critical metric that will need constant measurement. Moreover, Net Revenue Retention (NRR) and Gross Revenue Retention (GRR) are two of the most important calculations to make when it's time to measure churn in your startup - here's where to start.

organizational silos

Silos and Turf Wars: What are Organizational Silos and Why Do They Exist

What are organizational silos? How are they formed? Why are organizational silos bad for a company? Find out all this and more in our 3-part series on Silos and Turf Wars.

blitzscaling book review

Book Review – Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies

In this business book review, we look at Blitzscaling, in which authors Reid Hoffman and Chris Yeh discuss "The Lightning-Fast Path to Building Massively Valuable Companies."

Own Your Own Content

When Spreading the Word Online, Remember to Own Your Own Content

Working with the press to get your story in the news is an excellent way to receive widespread attention. There is, though, a danger of losing control of this content – and also your message – and so you need to be aware of the pitfalls, and how to avoid them.