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Effective Meeting Strategies

Effective Meeting Strategies: 7 Tips to Conduct More Effective Meetings

In a startup, where staff is limited and time is of the essence, it’s important to make meetings as efficient as possible. Here are 7 tips for ensuring that your meetings are worth their time.

Customer Success Metrics

Customer Success Metrics for Healthy SaaS Startups

In this article, we take a look at the customer success metrics that SaaS startups should track for a healthy growth rate in their business.

Mailchimp drip campaign

How to Create an Effective Mailchimp Drip Campaign with Landing Pages and Templates

Learn best practices for creating an effective Mailchimp drip campaign with custom landing pages, free Mailchimp templates, and plenty of examples.

business line of credit

Business Lines of Credit: What SaaS Startups Need to Know

A business line of credit is an excellent choice of working capital for a growing venture. In this article, we explain how a business line of credit works, where to get one, the benefits of the Lighter Line of Credit, and what you need to qualify.

create brand awareness

10 Ways to Create Brand Awareness Beyond Business Media Coverage

Ongoing business media coverage is a rarity for the majority of startups. Here are some tips for success to create brand awareness without media coverage.

what is channel sales

What is Channel Sales and How is it Different Than Direct Sales?

In this article, we take a look at the difference between channel sales and direct sales strategy - and what to think about when you're launching your startup.

Silos in the workplace

Silos and Turf Wars: How to Break Down Silos in the Workplace

Now that we’ve covered the various causes of organizational silos, we discuss how to break down silos in the workplace and prevent them from occurring altogether.

SaaS sales

An Intro to SaaS Sales: Sales Cycles, Commission Rates, Models, and Metrics

Thinking about launching your SaaS startup? Here's an introduction to the SaaS sales cycles, commission rates, models, and metrics you'll need to know about.