5 Tips to Help You Hire for Your Startup

Hiring for your SaaS startup can be surprisingly tricky. How do you find someone who’s qualified, a good match for your company culture, and suited to the role, all while keeping diversity issues and the bottom line top of mind?

It’s a tall order, but with a little planning, you can certainly find your way to hiring just the person for the job.

It’ll help to follow these tips for hiring for your startup.

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Lighter Capital Client Perks

Introducing Client Perks: Business Tools for Scaling Your Startup

We love our clients; after all, we succeed only when our clients succeed. As part of our mission to help you scale your startup, we want to provide more than just funding. That's why we’re thrilled to introduce the Lighter Capital Client Perks program!

With our Client Perks program, you can put that funding to good use and save money on powerful business tools and services — marketing, sales, HR, finance, and accounting solutions — needed as you embark on your next phase of growth.

We've partnered with a range of leading software vendors and solution providers to offer our clients more than $75,000 in discounts and perks.

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August Deal Roundup

It was one of the hottest Augusts on record here in Emerald City (along with pretty much everywhere else). While we drank more than our fair share of iced tea, the swelter didn't slow down our progress in funding excellent, steadily growing companies.

We sweated (literally) through nine deals in August: four with great new clients and five with repeat clients, a couple of whom we're funding for the fourth time. We're pleased as punch (or iced tea?) to be working with this crew of go-getters.

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7 Ways Entrepreneurs Can Build a Network

They say it’s lonely at the top, but it doesn't have to be. Especially when so many people are going their own way in business these days, there’s no excuse for an entrepreneur to be lonely.

A thriving community is out there just waiting for you to build it. Here are some ideas of ways you can network, even if you usually work at your dining table in your pajamas.

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8 Tips for Nailing Your Startup Pitch

If you’re a startup founder, sooner or later you’ll likely want to deliver a bang-up pitch to someone whose support you seek. Whether you’re making your case to a venture capitalist, angel investor, banker, startup accelerator, or even just rich old Uncle Morty, you’ll need to put your best foot forward.

Some of the audiences you’ll pitch to—like VCs and angels—are famously hard to read. Their decision-making may be based as much on hunches or inspirations as it is on hard facts. There are many factors in funding decisions that applicants aren’t privy to, from bad moods to prior successes and failures. And many of those you approach will say no. Some 0.05 percent of startups get VC funding every year.

While you can’t read these people’s minds and you may feel intimidated by your odds, there’s tremendous value in crafting and delivering a solid pitch you’re proud of. Not only will it increase your chances of gaining support, it will help you refine your own understanding of your business operations and goals.

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Lighter Capital’s Third Year on the Inc. 5000 List of Fastest-Growing Companies

Lighter Capital has for the third consecutive year been name to the Inc. 5000 list of the 5,000 fastest-growing private companies in the U.S. The 2018 list, released this month, includes what Inc. calls “the most inspiring companies of 2018”—“superstars” that will be “the source of much future job growth.”

While only around 12 percent of U.S. companies see revenue growth of 25 percent or more in a single year, every company on the Inc. 5000 list has grown by at least 50 percent over the past three years. Lighter Capital, sitting at number 776 overall and number 37 in the financial services category, had a 647 percent rate of growth between 2014 and 2017.

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The Art of Growing a Sustainable Tech Business

Knowify had what many SaaS startups dream about: an offer of VC funding.

But the project-management software company’s response was less than enthusiastic: A firm “no thanks” sent the big money packing, leaving CEO Marc Visent to grow his company as he pleased and keep all his equity for his team.

“Some companies are a perfect fit for a Series A, and some companies are not and need other funding options,” Visent recently told Lighter Capital CIO Allen Johnson.

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Founder Spotlight: Q & A with Joe Floyd, Founder and CEO of InsureSign

InsureSign, an e-signature startup founded in 2011 that competes successfully with some major tech companies, recently received some awesome kudos. G2 Crowd, the world’s leading business solutions review website, ranked the company number one for its usability and customer support in its Summer 2018 Report on e-signature software.

Lighter Capital funded InsureSign in 2017, which allowed the company to create its first dedicated sales team in order to grow aggressively in 2018.

We caught up with Joe Floyd, founder and CEO of InsureSign, to ask a few questions about how this exciting company finds success.

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July Deal Roundup

Summer's in full swing—the heat has finally arrived here in Seattle. As much as we'd like to be out on the beach, we've continued on in the office, arranging deals with three fantastic new clients and a third round of funding with one of our repeat clients

Read all about our July deals below.
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6 Steps to Creating Effective Content for Your SaaS Startup

Every SaaS company should be thinking about how to create stellar content that will help strengthen and grow their business.

Of course, it helps to be (or hire) a snappy writer, but the quality of your writing is secondary to whole lot of other considerations when it comes to the success of your content marketing efforts.

To create really great content — the kind that actually works for you — take these six steps. Content creation should not be a box to tick off on some corporate rubric, but instead an exciting effort to share your awesomeness with the world.

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